| Brand | Type | Rolls in pkg | Price – subscription based | Price – one-time purchase | Cost per roll | Ply |
| Silk’n Soft | Bamboo | 12 Rolls | $15.99+Shipping | $1.33 | 3-ply |
| Brand | Positioning Statement | Functional value | other features |
| Silk’n Soft | Helping you save the world one roll at a time | environmentally-friendly | saving our forests for future generations. |